A fast-changing Chinese coffee market awaits Starbucks CEO Brian Niccol

  • 📰 CNBC
  • ⏱ Reading Time:
  • 30 sec. here
  • 13 min. at publisher
  • 📊 Quality Score:
  • News: 53%
  • Publisher: 72%

Food And Drink News

Retail Industry,Breaking News: Business,Restaurant Brands International Inc

Here's what new Starbucks CEO Brian Niccol might see when he

Starbucks is facing challenges in its China market, as same-store sales in the country plummeted 14% in the company's fourth quarter.

And it is far from the only one. Other local rivals include Cotti Coffee, Manner, M Stand, Seesaw and Nowwa.For example, in Beijing, a small latte that costs $4.22 at Starbucks goes for $2.25 at Luckin, $1.75 at Cotti, and $2.11 at Manner. And that's without the regular steep discounts. One recent day, for example, saw Luckin offering a promotion selling most drinks at 90 cents.

For the coffee competition, the Chinese chains keep their brews interesting by switching up the menu often and experimenting with combos that go well beyond the traditional cappuccino.

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 12. in İE
 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

Ireland Ireland Latest News, Ireland Ireland Headlines