SM Prime reformats residential business

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Prime,Reformats,Residential

SY-LED integrated property developer SM Prime Holdings Inc. (SMPH) announced a reformatting and expansion of its residential business.

SY-LED integrated property developer SM Prime Holdings Inc. announced a reformatting and expansion of its residential business.Starting next year, SMPH will be consolidating all of its residential projects under the SM Residences brand. It will also be earmarking 1,000 hectares of land for the brand over the next five years.

The firm noted that the National Economic and Development Authority and the Department of Human Settlements and Urban Development , under Joint Memorandum Circular 2024-001, had raised the guaranty ceiling for low- and medium-cost housing packages to P4.9 million and P6.6 million, respectively.'The price adjustments will allow us to target a broader segment of the housing market,' Lim said.

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