Inside Bustle Digital Group: staff cuts, diversity concerns, bad press - Business Insider

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Insiders say morale at Bustle Digital Group is cratering as it quietly axes staff and loses focus

In a media environment more accustomed to mass layoffs and shuttered publications, BDG's swelling network presents a rare rosy image. CEO Bryan GoldbergBut it's not all good news. Business Insider has learned that BDG has quietly been cutting staff, letting go of at least 5 percent of its workforce in the past month.

Goldberg and BDG also denied that the cuts as "layoffs" and said the company's headcount has grown in the last month to 315 — as large as it has ever been. At least four staffers were laid off as part of the acquisition. At least three more were cut without warning three months later. Kornher departure a month after the purchase. Nylon had 24 staffers prior to BDG's acquisition; today it has seven.

Emma Rosenblum poses for portrait at Bustle's 2019 Rule Breakers Festival at LeFrak Center at Lakeside on September 21, 2019 in Brooklyn, New York.Sources say that in small group meetings, Rosenblum was critical of Korn and her perspective, which Nylon employees saw as essentially queer and diverse.

In response to questions about the above events and criticisms, a BDG spokesperson said, "Inclusivity is core to the DNA of our company and our brands, including Nylon."BDG Founder and CEO, Bryan Goldberg attends Bustle's 2019 Rule Breakers Festival at LeFrak Center at Lakeside on September 21, 2019 in Brooklyn, New York.The staff cuts and diversity issues have caused morale to plummet.

The letter demanded Griffith's termination and an apology from Goldberg, among other things. Griffith did not immediately offer comment, but shethat she was "deeply saddened about the allegations that were brought forth by two former staff members" and looked forward to moving on.

 

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