Etsy is overhauling the policies that govern its site to make clear to sellers and buyers what products belong on the platform.
"We're positioning ourselves to answer the call for original goods and real people by dialing up the things that make Etsy, Etsy," Silverman said. "I feel like there's a race to the bottom in terms of commoditized commerce right now and almost everyone in e-commerce is playing that race," Silverman said."They're selling the exact same product and they're trying to sell it to you for 2 cents cheaper, or ship it two hours faster.", gross merchandise sales, or the dollar value of items sold in its marketplace, slumped 3.7% from the prior year to $3 billion.
The new rules are more specific and updated to reflect today's realities. For example, a 3D-printed sculpture is considered"made by a seller." It's forbidden for a seller to add a single sticker to a commercially available face mask and pass it off as handcrafted.