Estée Lauder Cos., in major beauty market consolidation, to buy Tom Ford for $2.8B

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Estée Lauder Cos. will retain the Tom Ford Beauty brand while continuing to license the Tom Ford name to Ermenegildo Zegna for men's and women's fashion, accessories and underwear and to Marcolin for eyewear.

“We are honored that Tom Ford has been part of our ELC family for more than 15 years, from our first collaboration with the Estée Lauder brand to the launch of Tom Ford Beauty and through its most recent successes,” said William P. Lauder, executive chairman of Estée Lauder Cos., in a statement.Tom Ford

Per the deal, Tom Ford International CEO Mr. Ford will serve as the brand’s “creative visionary” after closing and through the end of 2023. “Ermenegildo Zegna and Marcolin have been spectacular longstanding partners as well and I am happy to see the preservation of the great relationship that we have built over the past 16 years,” he said.

Estée Lauder Cos. first launched Tom Ford Beauty in 2006 with a collection of fragrance, makeup and skin care. The advertising and positioning of the brand is modern and glamorous. “The brand continues to have strong momentum across channels and key markets resulting in a prestige fragrance ranking in the top 15 in the United States and top 10 in China.”

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Cosmetics Company Estée Lauder Is Set to Acquire Tom FordThe beauty behemoth already owns (and helped start) Tom Ford Beauty.
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Cosmetics Company Estée Lauder Is Set to Acquire Tom Ford [Updated]UPDATE: It's now official, EsteeLauder has announced its acquisition of TOMFORD
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Estée Lauder is buying Tom Ford in a deal worth $2.8 billion | CNN BusinessTwo of the world's top luxury icons are deepening their relationship. Wow cool. Meanwhile regular Americans can’t buy baby formula while Pete Buttigieg takes 4 months off for paternity leave. How did Ukraine get a Russian missile? That is the question. I assume it came from the United States or NATO buying missiles from Russia. Now that makes sense. Shitty stuff done none of us would have allowed if we had the choice. But we never have a choice. Funny how us citizens never get a voice when NATO buys Russian missiles. Totally unacceptable, but that is how those in power play their games. NATO or the US bought these missiles. But no one wants to talk about that.
منبع: cnni - 🏆 326. / 59 ادامه مطلب »