News Formal

TikTok's digital ad market share is growing. How will Google and Facebook react?

  • 📰 MarketWatch
  • ⏱ Reading Time:
  • 20 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 11%
  • Publisher: 97%

ایران اخبار اخبار

ایران آخرین اخبار,ایران سرفصلها

TikTok's digital ad revenue could explode threefold — and could make a dent in the pockets of digital giants

TikTok, a favorite among those under 30, is gobbling up market share to the detriment of Alphabet Inc.’s GOOGL GOOG Google, Facebook parent company Meta Platforms Inc. META, and Snap Inc. SNAP — all of whom report quarterly results next week, according to a survey of 50 U.S. ad buyers by Wall Street firm Cowen.TikTok, a favorite among those under 30, is gobbling up market share to the detriment of Alphabet Inc.’s GOOGL GOOG Google, Facebook parent company Meta Platforms Inc. META , and Snap Inc.

Cowen expects TikTok’s digital ad revenue to explode to $36 billion by 2027 from $10 billion in 2022, lifting its share of the global market to 5.4% in 2027 from 2.3% last year. Some 46% of respondents chose TikTok as the platform where their top client would most prefer to advertise, Cowen analyst John Blackledge wrote, well ahead of Instagram’s Reels and Google’s YouTube Shorts .

 

از نظر شما متشکرم. نظر شما پس از بررسی منتشر خواهد شد.

Why can't you to try figure out that by yourself ... Google

Lobby .gov to ban TikTok? 🤷🏽‍♂️

این خبر را خلاصه کرده ایم تا بتوانید سریع آن را بخوانید. اگر به خبر علاقه مند هستید، می توانید متن کامل را اینجا بخوانید. ادامه مطلب:

 /  🏆 3. in İR

ایران آخرین اخبار, ایران سرفصلها

Similar News:همچنین می توانید اخبار مشابهی را که از منابع خبری دیگر جمع آوری کرده ایم، بخوانید.

Google, Amazon, Facebook layoffs come after Covid-19 pandemic overhiring - Jacksonville Business JournalTech giants Amazon, Microsoft and Facebook have been laying off tens of thousands of workers. But economists are not sounding the alarm just yet.
منبع: JaxBizJournal - 🏆 599. / 51 ادامه مطلب »

Google, Amazon, Facebook layoffs come after Covid-19 pandemic overhiring - Dallas Business JournalTech giants Amazon, Microsoft and Facebook have been laying off tens of thousands of workers. But economists are not sounding the alarm just yet.
منبع: DallasBizNews - 🏆 525. / 51 ادامه مطلب »

Google, Amazon, Facebook layoffs come after Covid-19 pandemic overhiring - Silicon Valley Business JournalTech giants Amazon, Microsoft and Facebook have been laying off tens of thousands of workers. But economists are not sounding the alarm just yet.
منبع: svbizjournal - 🏆 334. / 59 ادامه مطلب »