India attempts to revive its dwindling rubber industry

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Demand for rubber in India is soaring but local producers are giving up their money-losing plantations.

There's also hope that India's rubber growers can become competitive again with the help of technology.

"GM technology is the future of rubber plantations," says Jessy MD, deputy director at the Rubber Research Institute of India. That's going to be particularly important as weather conditions in Kerala, the traditional area of rubber cultivation, are changing.

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