Meta takes aim at Twitter with new Threads app | CNN Business

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Meta has teased a new app that takes aim at Twitter, titled Threads. It's expected to go live Thursday.

Zuckerberg’s Meta, which owns Facebook and Instagram, has teased a new app that is set to take on Twitter by offering a rival space for real-time conversations online. The app is called Threads and it is expected to go live Thursday, according to a listing in the App Store. The app appears to have many similarities to Twitter — the App Store description emphasizes conversations, as well as the potential to build a following and connect with like-minded people.

Musk, the platform’s billionaire owner, said these restrictions had been applied “to address extreme levels of data scraping and system manipulation.” Commenting on the launch of Threads Monday, Musk tweeted: “Thank goodness they’re so sanely run,” parroting reported comments by Meta executives that appeared to take a jab at Musk’s erratic behavior.

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