A Xiaomi SU7 electric car is displayed at a Xiaomi store in Beijing on March 26, 2024.. Photo: WANG Zhao / AFPgiant Xiaomi will launch its first-ever EV at a press conference in Beijing Thursday, injecting itself into a fiercely competitive sector in the world's largest car market.
Sleek, sporty, and available in blue bay, olive green or elegant grey, the SU7 even includes"sound simulation", Lei says,"to recreate the thrill of driving a sports car".Lei has not divulged the price, but has promised it will be"the best-looking, best-driving and smartest car" costing under 500,000 yuan .
The launch of the SU7 comes just days after BYD, the world's top seller of EVs, posted record annual profits as it pushes a rapid expansion overseas into countries in Southeast Asia, as well as further afield in Latin America and Europe.In a note attached to the earnings report, BYD CEO Wang Chuanfu acknowledged the year had not been all smooth sailing.