Seismic shift in South Africa’s e-commerce market

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Giovanni Joubert,Headline,Justin Drennan

eCommerce expert Justin Drennan said South Africa’s eCommerce landscape is witnessing a seismic shift, with Temu and Shein leading the way.

E-commerce expert Justin Drennan said South Africa’s online shopping landscape is witnessing a seismic shift, with Temu and Shein leading the way.

Drennan explained that Amazon, the world’s largest e-commerce player, has recently declared Temu and Shein as its primary competitors. The collapse of the Post Office has hindered international sellers from offering cost-effective delivery to South Africa. Despite a reputation for cheaper or lower-quality items, both platforms offer a range of products from budget-friendly to higher-end.

Zando explained that South Africans are concerned about Shein and Temu’s product quality, delivery reliability, and returns processes.

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