A day has been shortened in the fashion calendar due to designers dropping off the fall 2025 schedule or moving to Paris menswear. Menswear has shifted from runways to a new trade and consumer event emphasizing fashion, craftsmanship, culture, and wellness.
Burberry, aiming to restore the brand to its former glory of 3 billion pounds in annual revenue with an operating margin in the high teens, is returning to its core elements: the check, the scarf, and the trench, and broadening its pricing to attract old customers. Mulberry, another British brand facing pressure, is cutting 25 percent of its head office staff and reducing prices amidst a 19 percent revenue decline and a pretax loss of 15.7 million pounds. London's online retail sector has shrunk considerably. London, once a hub for fashion tech, has seen the decline of companies like Matches, the acquisition of Net-a-porter and its sister businesses by Mytheresa, and the restructuring of Farfetch under Coupang. The next year in Britain will likely be challenging due to the new Labour government's tax increases, the high cost of doing business, and a decline in luxury demand caused by rising prices and the slowdown in China. Despite these obstacles, brands and designers remain optimistic. They are exploring avenues beyond London's runways, forging new partnerships, and focusing on the U.S. market, even with the threat of tariffs under President-elect Donald Trump. Many retailers, particularly those opening their own stores, have struggled due to factors like rapid expansion, overspending, insufficient research and marketing, and choosing inappropriate locations
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