Companies are still ignoring older female workers, and it’s hurting their bottom line

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Companies are still ignoring older female workers, and it’s hurting their bottom line
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'The reality is, companies don’t give ageism the same attention as other forms of bias.'

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shows that women over 50 experience it earlier than their male colleagues. As women show visible signs of aging in a society that emphasizes the importance of beauty and youth, they’re perceived as less competent and less valuable in the workplace. These assumptions—often unchallenged—form the basis of decision-making about hiring, firing, and promoting. As a result, older women are diminished, marginalized, and pushed out.

It happens every single day, but it’s not on most people’s radar. That’s because companies often disguise these terminations as downsizing, consolidation, and other reasons to mask the unfairness and potential legal liability.Many of the same arguments supporting the importance of gender diversity hold true for age. There’s a strong business case for a workforce that brings different experiences, skills, and ideas as well as mindsets to the table.

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