Israeli Music Company Session 42 Uses AI Technology to Resurrect Deceased Stars in Song

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Business entrepreneur Oudi Antebi spent 18 years in the United States and 20 years in the high-tech space before returning to his native Israel to kickstart a new venture, Session 42, a music produ…

Business entrepreneur Oudi Antebi spent 18 years in the United States and 20 years in the high-tech space before returning to his nativeto kickstart a new venture, Session 42, a music production shingle that harnesses the ballooning globalwide power of AI technology.

To manifest this vision, Antebi, CEO of Tel Aviv-based Session 42, joined forces with music industry vet Amit Shine, who serves as the company’s COO, and a trio of hit-making Israeli music producers: Tal Forer, Yinon Yahel and Stav Berger. It took the AI machine with which they were working about 4 weeks to learn how to mimic and reproduce the vocals of Argov and Haza.

 

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