As CEO and president of The Canadian Academy of Recording Arts and Sciences, Reid was on hand alongside National Music Centre CEO Andrew Mosker to welcome Nickelback into the hall of fame. But according to Kroeger, he was also one of many record company executives who decided against signing Nickelback in the early days. Kroeger told Reid he really “sh-t the bed” with that decision.“It’s a tough business, it really is,” said Kroeger, when asked what advice he would give young bands starting out.
“So that’s the first thing you have to get used to. Don’t let the first ‘No,’ the 10th ‘No,’ the 100th ‘No’ stop you. Keep going. Chase your dreams.” Nickelback is currently touring their 10th studio album, Get Rollin’, which brought the rockers to the Saddledome Sunday night. While the Canadian leg of the tour will soon be wrapping up, Kroeger says the band still has 54 dates scheduled worldwide.