Not every company on the list left, but more than 1,000 exited. That unprecedented corporate exodus, championed and chronicled by Yale professor Jeff Sonnenfeld, dealt a serious financial and symbolic blow to Moscow and the Russian economy.
Unilever, the company behind Dove soap, Ben & Jerry’s ice cream and Lipton tea, pledged to only sell “essential” goods to Russia. Yet Unilever is still selling Cornetto ice cream and other consumer goods in Russia, according to Sonnenfeld’s team.
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