SM Investment’s loyalty program doubles customer base to 10m

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An SM Advantage Card member enters the Prestige Lounge. SM’s loyalty program, one of the biggest in the country, aims to incentivize the shopping behavior of its members. With over 4,000 partner stores, SMAC members get exclusive access to sale events, discounts, special offers and freebies from the SM Group and partner merchants.SM Advantage Card , the loyalty program of SM Investments Corp. , doubled its customer base to 10 million from 5 million in 2020.

SMIC, through SMAC, is also focusing on offering members various benefits tailored to enhance convenience, savings, and overall satisfaction through its strong network of over 4,000 partner stores nationwide. SMAC, launched in 2002, has offered its loyal members an unmatched shopping experience by fostering a strong community for more than 20 years.

SMAC members get exclusive access to sale events, discounts, special offers and freebies from the SM Group and partner merchants including SM Store, SM Markets, Ace Hardware, SM Appliance Center, Watsons, Toy Kingdom, Pet Express, Uniqlo, The Body Shop, Sports Central.

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