Sears is closing its store of the future just 6 months after it opened, and it's an ominous sign for the company's recovery

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Sears is shutting down a store in Oak Brook, Illinois, just six months after celebrating its grand reopening.

It carries a small selection of premium brands and features a"Welcome Center" with a lounge for members of Sears' Shop Your Way rewards program.at the time of the store's reopening, Sears Chief Brand Officer Peter Boutros called the Oak Brook location"contemporary and design driven." He said he imagined women might seek refuge in the lounge while their male counterparts shopped.But it seems that Sears' vision for the store didn't pan out.

"As part of Sears Holdings' bankruptcy proceedings, our go-forward company, Transform Holdco LLC, has the right not to acquire various contracts that were entered into by Sears Holdings," a Sears spokesperson said in a statement to Business Insider."As such, Transform Holdco decided not to acquire the current lease for the unprofitable Sears store at Oakbrook Center and the store will close on April 28.

Sears employees that are eligible will receive severance and have the opportunity to apply for open positions at area Sears or Kmart stores, he said. Large-scale renovations like those at the Oak Brook location could have helped revive Sears years ago, but the company has already alienated too many customers through"There is not enough time, capital nor goodwill to make the changes needed," he said."That leaves Sears in a very tough position that throws major doubts over the future of the firm."

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A little late for “ominous signs.” The vultures have feasted and flown.

Sears is a Fraudulent enterprise.

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Fonte: Reuters - 🏆 2. / 97 Leggi di più »