In celebration of MSME Development Week, TikTok Shop participated in the National MSME Summit 2024, themed “Innovate to Elevate: Empowering MSMEs for Sustainable Growth.”
Go Negosyo’s founder, Joey Concepcion, expressed enthusiasm about partnering with TikTok Shop to leverage its Shoppertainment format, enabling MSMEs to reach a broader audience and grow their businesses. Content creators like James Afante and successful sellers like Jonah Sison Ramos also shared insights on content creation and entrepreneurship, emphasizing strategies for driving business growth.
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