CEO of AT&T’s New Advertising Company Xandr Talks Reaching Maximum Advertising Reach in the Modern Age

  • 📰 Variety
  • ⏱ Reading Time:
  • 21 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 12%
  • Publisher: 63%

Italia Notizia Notizia

Italia Ultime Notizie,Italia Notizie

CEO of AT&T's new advertising company Xandr on achieving maximum advertising reach in the modern age | VarietyStudio at Cannes presented by Inscapetv & iSpottv

Laura Nelson, SVP of performance advertising and solutions for Disney ad sales, spoke about streamlining data to advertisers with Variety‘s Todd Spangler at the Variety Studio at Cannes presented by Inscape and iSpot.tv. “For us its about making the process more automated for our clients,” said Nelson.Leading Marketing Executives Talk Measuring Consumer Data in Overwhelming Information Age

Executives at leading marketing and media companies, including Dan Callahan , Ross McCray , and Jonathan Steur spoke to Variety‘s Todd Spangler about how to measure consumer data when advanced technology has allowed for an overwhelming amount of information. “The main [...]Retired NBA star Dwyane Wade opened up about his family attending the Miami Pride parade earlier this year and supporting his son Zion.

 

Grazie per il tuo commento. Il tuo commento verrà pubblicato dopo essere stato esaminato.

inscapetv ispottv ATT owns CNN who's ratings are cratering because of their bias. Why dont they change the management?

. . . it seems very many 'advertisers' believe that portraying a white adult male who is not a homosexual, and also not a moron will limit their advertising 'reach in the modern age.' Why is that?

Abbiamo riassunto questa notizia in modo che tu possa leggerla velocemente. Se sei interessato alla notizia puoi leggere il testo completo qui. Leggi di più:

 /  🏆 108. in İT

Italia Ultime Notizie, Italia Notizie