Diversity increases productivity – women excel in male-dominated logistics industry

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PETALING JAYA: Fostering a diverse workforce and creating an equal and inclusive working environment can contribute to a company’s creativity, experti...

Fostering a diverse workforce and creating an equal and inclusive working environment can contribute to a company’s creativity, expertise, performance, innovation and productivity, as seen in the male-dominated logistics and supply chain sector where women have steadily advanced.

Over 15% of Ninja Van Malaysia’s workforce are women, and they make up both its management and operations teams. Sandra, for instance, is responsible for managing overall customer satisfaction, developing and reviewing the process and innovation frameworks as well as spearheading initiatives. She manages over 120 staff across seven teams.

The logistics industry is working to make changes to attract a more diverse workforce but, in doing so, it is important that there is a focus on hiring women in positions where they have visibility to inspire and encourage other women into the industry. “2020 was a challenging year due to the pandemic. As we are considered essential services, we’ve had to make quite a few changes to our process, such as implementing the practices of contactless deliveries instead of getting customers’ signatures as proof of delivery. During this time, our team played a crucial role in ensuring that we update and educate our customers on these changes and why they were required.

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