can allow oral health marketers to tailor messaging to parents whose children are a certain age.
That said, that level of ad customization can be expensive and may be outside some oral health marketers' budgets. There's another message that will likely work for parents of children of all ages: It's very important to avoid toothaches. When kids get a toothache, they can't sleep well, and they tend to eat softer foods that typically have more carbs and sugar, as opposed to eating harder, more nutritious foods such as vegetables or fruits.
So, oral health professionals should remind parents of the mouth's outsized effect on a child's well-being and happiness — especially as the end of the school year approaches and they start thinking about things like dental and orthodontic visits. In closing, as an entrepreneurial-minded oral health professional who has built up a brand that now employs a few hundred staffers across several locations, I can't overemphasize the importance of smart marketing this summer. While this industry looks to recoup the greatest revenues possible from what was lost during the pandemic, the best way to get patients back in for their needed care is to remind them what's at stake: the winning smiles that we all want to see.
The Newsweek Expert Forum is an invitation-only network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience.Content labeled as the Expert Forum is produced and managed by Newsweek Expert Forum, a fee based, invitation only membership community. The opinions expressed in this content do not necessarily reflect the opinion of Newsweek or the Newsweek Expert Forum.
Like they need more revenue. It’s a racket already.
I thought about taking the covid 19 vaccine, but every day I read credible news sources saying someone has had a stroke, or blood clot. in the same breath they're telling me that the chances of this happening to me are slim and next to none. I believe I'll just keep my mask 😷 on
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