Joanna believes the digital world has helped level the playing field for women entrepreneurs and is sharing her story and what it means to be the CEO of a growing company and be a mom to three young children. Knix will soon surpass $100 million in net sales.
In the past five years, Knix has experienced on average 150% annual growth in revenues year over year. A pioneer within the leakproof underwear space, the brand now sells roughly 2 million pairs of leakproof underwear per year; with plans to expand into additional leakproof apparel. One in four customers wear Knix products every single day, proving the products are made to be lived in and their community agrees.
The bottom line is for women entrepreneurs the sky is the limit and we are changing the business landscape. Be true to who you are and keep shattering those glass ceilings and be unstoppable.