Publishers can’t pull the plug on blockchain assets by shutting down a title or removing features from games. The in-game NFT items can exist beyond the lifespans of games.Why Video Game Makers See Huge Potential In Blockchain—And Why Problems Loom For Their New NFTs
With NFT sales reaching nearly $25 billion in 2021, video game companies like Ubisoft and Zynga are eyeing blockchain technology as a potential pipeline of fresh revenue. It's a monumental shift."A year ago, the large majority of people that are deeply into NFTs today didn't even know what an NFT was," one industry expert tells us.
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