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Petco CEO: Pet market is ‘recession-proof’

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Petco CEO Ron Coughlin says taking great care of pets is 'recession-proof,' with pet parents unlikely to change food or care based on high prices.

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" Thursday, Petco CEO and Chairman Ron Coughlin reacted to the news, sharing the company’s excitement. "We're just thrilled with getting that certification for our animal care because at the end of the day, what really matters is, are you taking great care of the pets?" Coughlin told FOX Business’"Whether economies are up or down, the pet market tends to be pretty recession-proof," the CEO added.

According to Coughlin, Petco has the "highest value" customers, meaning they’re least likely to change pet food or care based on factors like price or availability."You talk to most pet parents and they say, 'There's no way I can change my food,' particularly cat parents because cats are particularly finicky," he explained. "My dog Yummy, there's no way I'm going to take him off of his fish and sweet potatoes.

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