William Chris Wine Co. founders strive to grow Texas wine industry’s reputation

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Friends merge their companies into one that’s powering the Texas wine industry’s...

Josie Norris, San Antonio Express-News / Staff photographerWhy would you go to the effort of selling your Texas-made wine in New York if you didn’t make much money from it, and there was plenty of demand in your home state?

“We sell wine in New York and in different areas where it isn’t necessarily incredibly profitable,” he said. “Our company invests a lot in the growth of that national recognition. It’s important that we’re in those markets, that we’re going into some of those tastings, that we’re presenting our wines, so people can start to identify with them. Because there’s nowhere else in the world where wine tastes like it does that’s grown right here.

The company is moving the Lost Draw Cellars winery in Fredericksburg, which it deemed too small, to a 24-acre property in Johnson City. Eva Morris leads a group of visitors through a wine tasting at William Chris Vineyards in Hye, Texas, on Sept. 7.Brundrett and Sides met in the mid-2000s when Brundrett bought grapes from Sides’ uncle, who worked as a farmer and then a vintner in the High Plains. They recently sat to discuss the growth of Texas’ wine industry, the qualities of the state’s various wine-growing regions, and how this year’s extreme weather has affected their grapes.

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