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Survey: Legal cannabis dealers starting to gain market share in Canada

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This year’s survey suggests that the legal system is starting to win consumers over.

A promise made by Liberal Party of Canada leader Justin Trudeau in the 2015 federal election campaign became a reality in late 2018, after a thorough review of regulations across different provinces.

The biggest demographic difference is related to ethnicity. While majorities of Canadians whose heritage is Indigenous , European or South Asian agree with legal marijuana in Canada, the proportion falls to 41 per cent among those of East Asian descent. We also see a drop in the proportion of Canadian cannabis users who say that not an ounce of their product was bought at a legal retailer, from 20 per cent in 2021 to 15 per cent this year. In this case, old habits do die hard. While only seven per cent of cannabis users aged 18 to 34 are completely eschewing the marijuana stores, the proportion rises slightly to 12 per cent among those aged 35 to 54 and jumps to 22 per cent among those aged 55 and over.

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