Tech companies and advertisers see opportunity in Twitter's disarray

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Tech, advertising and media companies are smelling blood in the water as user enthusiasm and marketing dollars drain out of Twitter following Elon Musk’s tempestuous takeover.

internal documents that showed Twitter had been losing its most active users since the pandemic began."all-time high" growth in user numbers since the advent of the Musk era, per the Verge.

Only Twitter insiders really know the full picture, and now that the company is privately held, we're likely to have even less visibility into its metrics.are seeing the moment as a unique opportunity to entice new users., the open-source, decentralized microblogging platform that launched in 2016., daily downloads of the app increased from 3,400 to 113,400 between Oct. 27 and Nov. 6.

And Mastodon founder Eugen Rochko said Monday that the service now has more than 1 million monthly active users, with 489,003 new users added“I have been working very, very hard to push the idea that there is a better way to do social media than what the commercial companies like Twitter and Facebook allow,”

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Good. I admire Musk's innovative thinking for Tesla & Space X. BUT he should not be given free reign to change the trajectory of democracy thru his private purchase of the Twitter platform. He will become as dangerous as djt.

They are going to see an even bigger drop in user engagement once the midterms are finalized in the next few days.

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