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FTX’s Unraveling Is Latest Blow to Softening Ad Market

  • 📰 WSJ
  • ⏱ Reading Time:
  • 15 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 9%
  • Publisher: 63%

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The collapse of FTX is expected to send ripples across the ad, sports sponsorship and media industries, which have benefited from spending by crypto companies

Google, some U.S. television networks and some news publishers have already felt the effects of a pullback in ad expenditures as brands start to rein in spending. Advertising is often among the first expenses cut by companies looking to trim spending in times of economic uncertainty.

Cryptocurrency exchange FTX was seen as a survivor in a struggling industry, but over the course of six days the exchange collapsed over a sudden liquidity crunch. WSJ explains the factors that drove FTX’s growth and what led to its downfall. Illustration: Alexandra Larkin

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I see what you did there ;)

SBF is an international hero as his campaign contributions literally saved Democracy itself. Unfortunately some people lost out in the process, but the messaging on this has just been disparaging him when he was doing a selfless & altruistic deed.

The good news: fewer crypto ads.

I'm waiting for the collapse to come next. Where are they getting the funds from?

日本 最新ニュース, 日本 見出し

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