How to start your own virtual assistant business, create a flexible schedule, and make six figures | Business Insider

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Virtual assistants joined the workforce in record numbers as the gig sector grew amid the pandemic.

new business applications were filed in the US. These trends joined together as virtual assistants sought new entrepreneurs to work for as social-media, marketing, or administrative assistants.

With the increased number of virtual assistants, it's important to differentiate yourself from others in the field, people told Insider. This can be done by finding a specific niche of clients you'll work with, establishing services specific to your skills or aesthetic, or sellingOne of the benefits of working as a virtual assistant is the flexibility, people said.

Lastly, attending virtual events and webinars hosted by brands you want to work with is another way to connect with prospective clients, said , who runs her own virtual assistant business. Smith takes opportunities in breakout rooms to connect and network with potential customers. Virtual assistants are often responsible for completing digital tasks, such as social-media management or email marketing, for their clients. As digital experts, they're typically expected to have a curated platform of their own, entrepreneurs said.

Mathis focuses on quality social media content to promote her business. She invests in professional photography to use in upcoming brand announcements and budgets for marketing and advertising. She also continues her own education to ensure she's teaching others the most up-to-date information in her courses.

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