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Business Maverick: Forget Chatbots, This Is How Corporate America Is Really Using AI

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Ever since OpenAI’s ChatGPT lit up the internet in November, companies can't stop talking about artificial intelligence. Take this earnings season so far: References to AI and related terms during calls with investors are already up 77% from a year ...

this will produce results that “distill complex information and multiple perspectives into easy-to-digest formats.”Zoom Video Communications Inc. CEO Eric Yuan pledged to “layer more AI technologies into our products,” and touted new features like translation, video captioning and analysis for sales.In its own call, GE HealthCare Technologies Inc. highlighted that it hired Taha Kass-Hout, former vice president of machine learning and chief medical officer at Amazon.com Inc.

Charles River Laboratories International Inc. sees AI helping drug discovery, potentially by indicating whether a new drug will be as effective as an old one, said CEO James Foster. Tapestry Inc., owner of luxury brands like Coach and Kate Spade, highlighted new capabilities to use AI to forecast customer demand and curate its inventory. The analysis “helped to ensure our product was in the right place at the right time,” said CEO Joanne Crevoiserat.

VeriSign Inc., which provides domain registry services, said ChatGPT may enhance its NameStudio tool, which suggests alternatives if the name a consumer tries to register is already taken, said CEO Jim Bidzos.

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