The Business Genius in ‘Air’ Isn’t Michael Jordan

Ben Affleck as Phil Knight in ‘Air.’There’s a scene in thethat should be required viewing for any executive in any line of work.

It’s a conversation between Phil Knight and Sonny Vaccaro, the characters played by Ben Affleck and Matt Damon, in which the Nike co-founder gives his company’s basketball guru the budget to sign a rookie named Michael Jordan. Before they offer him a shoe deal, Knight has one final question for Vaccaro: What’s the name of the sneaker?

I have a pair of air jordans. Uncomfortable. Can’t wear them for more than an outing. Very overrated shoe

Here’s why? It’s about Nike, a business, isn’t it?

Nobody like Tinker hatfield

You mean the movie that obviously a two hour ad is a “business movie?” Cool never woulda thunk.

I’d argue and say it’s more of a “sports marketing” film, an unsung aspect of business and sport.

日本 最新ニュース, 日本 見出し

Similar News:他のニュース ソースから収集した、これに似たニュース記事を読むこともできます。

Our departing columnist explores Dallas’ growth story: ‘The business of Texas is business’After four decades covering business news, retiring columnist Mitchell Schnurman takes a final look at how Dallas-Fort Worth and Texas became the epicenter of...
ソース: dallasnews - 🏆 18. / 71 続きを読む »