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The TV Ad Market Was Already Looking Bleak. Then the Writers’ Strike Happened.

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The writers’ strike is casting a shadow over the TV business’s annual advertising bazaar, which was already under pressure from a softening ad market and eroding television ratings

canceled its in-person presentation to advertisers, which was scheduled to take place next week at the Netflix-owned Paris Theater near New York’s Central Park. Instead, Netflix will make its presentation—its first-ever pitch to advertisers as part of its efforts.

canceled its in-person presentation to advertisers, which was scheduled to take place next week at the Netflix-owned Paris Theater near New York’s Central Park. Instead, Netflix will make its presentation—its first-ever pitch to advertisers as part of its efforts
 

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