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Perdue made its own beer for 'beer can chicken' | CNN Business

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Perdue -- yes, the poultry company -- is getting into the beer business. Sort of.

For the first time ever, Perdue is selling a 12.5-ounce can of beer that’s specifically made for “beer can chicken” in time for the summer grilling season. Appropriately titled “Beer Can Chicken Beer,” the limited-edition brew is a honey double-citrus summer ale that’s brewed with “classic grilled chicken seasonings like rosemary, thyme and pink peppercorn.” The $14.99 six-packs will be sold online only beginning May 22.

“Beer can chicken has long been one of the most popular methods of grilling poultry, but we noticed a lack of consensus on what type of beer is best,” said Julie Lehman, Perdue’s vice president of marketing, in a press release. To make the beer, which is also for just plain drinking, Perdue partnered with Manhattan-based brewery Torch & Crown Brewing Company.

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