A Spacesuit for Your Phone? With 'Shark Tank' Investment, Phoozy Cases Aim For Outdoor Protection

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So what makes the cases special? Phoozy cases use materials 'adapted from those designed by NASA' to protect phones from extreme temps.

The product descriptions for Phoozy include several names for their patented approach to keeping smart phones safe from the elements. When the company’s two founders appeared onBut eventually, two of them — Lori Greiner and Robert Herjavec — agreed to invest in the company.

So what makes the cases special? Well, as any outdoorsy person with a smart phone can attest, the devices don’t hold up well against extreme temperatures. So Phoozy cases use materials “adapted from those designed by NASA to protect astronauts in the extreme temperatures of space,” the website claims. and claim it reflects more than 90 percent of solar radiation. But that’s not all. The case actually sends those heat waves “back into space,” according to the website’s zealous marketing copy.

In cold temperatures, the Phoozy’s insulating materials claim to extend battery life by four times compared to a normal case. The cases, which do look like sleeves, come in several colors, including seafoam green, cosmic black, and pink-accented camo. With the Apollo and Apollo II, seemingly the company’s flagship products, it’s hard not to notice the silver and gold versions.

Without some hands-on testing, it’s hard to say how well the cases actually hold up to the sun. That being said, it’s probably more protection than the

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