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Companies Will Use Generative AI. But Will They Tell You About It?

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Business leaders are divided on whether customers always need to know the technology has been used.

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https://www.wsj.com/articles/companies-will-use-generative-ai-but-will-they-tell-you-about-it-a4cab6b9ByGoogle DeepMind’s tool for identifying images generated by AI, known as SynthID, was released Tuesday as a beta version in partnership with Google Cloud.Google DeepMind’s new tool for identifying images generated by artificial intelligence raises questions for companies about when they should flag AI-produced content for their customers.

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