Colorado Cherry Company began as Brass Ball Fruit Stand in Kenosha, Wisconsin, where Elias's great-grandmother, Katherine, sold fruits, vegetables and an assortment of seasonal pies from a small roadside stand. “She was a little Hungarian lady and she just made amazing pies,” he says.
He continues,"My dad, at the beginning of the summer, would always get us all hyped up to go out there and talk to people, and he would show us movie clips from Glengarry Glen Ross about making the sale, making the deal, how to talk to people and be personable.” But Elias did want one small change: an expansion and evolution of the family’s brand with a neighborhood-focused shop. In 2020, he and Rachel opened a standalone location of Colorado Cherry Company at 4000 Tennyson Street. “It was a fun time to open a restaurant bakery,” Elias jokes. “Luckily, our storefront has these big, beautiful windows, and so we were able to sell out of the windows, which was really awesome and a great experience.
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