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US broadband subscriber growth is heating up, and analysts think cable companies like Comcast and Charter will grab market share from Verizon and AT&T

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Analysts expect cable to continue to eat into telecom's market share, becoming 69% of the market by 2020.

Broadband growth accelerated in 2018, according to a research note from UBS.

Cable companies are growing their broadband subscriber base, but it comes at the expense of telcos and the trend will continue, according to a new research note from UBS. Analysts expect cable to continue to eat into telecom's market share, growing to 69% of the market by 2020. Cable companies are winning broadband share from telecom companies because they have a speed advantage, UBS wrote. Nearly all of its footprint can access 1 gigabit speeds. Telecom companies, on the other hand, can offer access to gigabit speeds in about 25% of their footprint.

 

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