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Paramount's Shari Redstone is open for business, but business may not be open for her

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Paramount Global controlling shareholder Shari Redstone is open to doing a transformative deal, but market conditions are making it very difficult.

Paramount Global controlling shareholder Shari Redstone is open to doing a transformative deal, but she hasn't been able to figure out the right one yet, sources say.Shari Redstone, president of National Amusements and controlling shareholder of Paramount Global, walks to a morning session at the Allen & Company Sun Valley Conference in Sun Valley, Idaho, July 12, 2023.

"Paramount has a tremendous amount of assets in its content library and they own some pretty powerful sports rights in the form of the NFL contract, Champions League soccer and March Madness," Guggenheim analyst Michael Morris told CNBC last week. "We believe Paramount Global is worth a lot more either as a content arms dealer or as a break-up for sale story," Cahall wrote in a note to clients in May. "Great content, misguided strategy.", will view the collection of assets as a way to bolster their content aspirations, according to people familiar with the matter.

Acquiring Paramount Global would be a relative drop in the bucket for a Big Tech company. Paramount Global's market value was below $8 billion as of Friday. It also has about $16 billion in long-term debt. Beyond regulatory issues, recent history suggests big media mergers haven't worked well for shareholders. Tens of billions of dollars in shareholder value have been lost in recent media mergers, including WarnerMedia and Discovery,

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