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One of the tech industry's leading critics says Apple and Google's new 'screen time' features will never work because they ignore the underlying problem

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Tristan Harris applauds the industry for focusing on customers' well-being, but he thinks Apple's Screen Time and like efforts are 'under-informed.'

is that the companies don't seem to understand and aren't really addressing the underlying problem, said Harris, a cofounder of the Center for Humane Technology and one of the tech industry's leading critics.

, design features such a"refresh to reload" systems and so-called infinite scroll pages play on users' basic instincts, getting them to devote more of their time and attention to particular products and services.

In general, designers should focus on having their products encourage people to make time in their lives for the activities that they find"regenerative" and that help them connect with the people around them, Harris said. That's going to take something other than asking them to set simple time limits, he said. The most effective counter to addiction is connection, not sobriety, he said, paraphrasing author Johann Hari.

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