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30-year-old turned her side hustle into a business that brings in $100,000 a year: ‘I'm so glad I bet on myself'

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Money coach and entrepreneur Parween Mander shares how she turned her side hustle into a business that made her $100,000 a year in 2022 and 2023.

30-year-old turned her side hustle into a business that brings in $100,000 a year: ‘I'm so glad I bet on myself'In September 2021, when I was 27, I got laid off from my role as customer success manager after four and a half years working for a financial technology company. Luckily, I had been working on my side hustle since April 2020.

Finding my niche, curating my content and getting my voice out there has helped me build trust with my audience and consistently bring in new clients. Between my Instagram, email list and TikTok, I currently reach a community of 44,000 people and counting.Every month, I work with up to 15 clients in my three-month coaching program.

When it comes to conversations about money, women of color are often missed by these big companies. I've found that this representation gap can lead to earning potential for creators like me in this space.Early on, I fell into a common side hustle trap, which was overdoing it and launching too many programs too fast.

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