Running Clout: 'Strava Mule' Confesses To Secret Business

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You're just too good to be true, can't take my Hokas off you.

A"Strava Mule" Has Come Forward To Confess To His Secret Business And We Can't Believe This Is Actually RealChasing endorphins has become one of the world's biggest fitness trends in 2024. By that we mean, lacing up yourBut the unspoken catch is, you need to share every moment of your running journey.

The sought after Kudos on activity tracking and sharing app Strava is how friends on the platform celebrate and congratulate each other's achievements.Strava"Mules" or 'Surrogates' have emerged to help runners obtain the recognition without actually doing the activity. Instead, a '"Mule" will be sent out with a paying customer's Strava account logged into their phone and paid to run in their place.

The customer gets the result they wanted — to share with their friends on Strava — and the 'Surrogate' is paid for their time. Entrepreneurship!Viewers were quick to question whether his confession was actually real. Regardless, his video has amassed over 500 thousand views and is sparking conversation about the rise of Strava clout chasers.

 

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