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Gaming Industry Investing More Money Than Ever in Responsible Gaming

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New research from the American Gaming Association said industry investments in responsible gaming reached a new high of $472 million annually.

The American Gaming Association commissioned a major international accounting firm to conduct a study into how much the casino gaming industry spent on responsible gaming initiatives. Joe Maloney, AGA senior vice president of strategic communications, says this is illustrative of the legal industry’s commitment to fostering a safe and informed sports betting environment.

❗️NEW: AGA research reveals a significant increase in responsible gaming investments from gaming industry companies, with total spending reaching $471.8M annually—up from approximately $275M in 2017. Earlier this year, seven major sportsbooks representing more than 85% of the legalized online sports betting and iGaming market made headlines by. BetMGM, bet365, Fanatics, FanDuel, Hard Rock Digital, and PENN Entertainment made up the founding members of the ROGA.

This marked the first time that major gambling companies are committing to share information about customers excluded because of problem gambling, and part of ROGA’s initial work will be to create a database that will allow member companies to collaborate on consumer protection efforts and to identify players who display high-risk attributes. around the country. As part of the promotion, BetMGM and the AGA will promote responsible gambling advertisements within nine different NFL stadiums.

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