Google says it competes with 'lots of companies' in advertising — here's the hole in that argument

  • 📰 CNBC
  • ⏱ Reading Time:
  • 42 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 20%
  • Publisher: 72%

日本 ニュース ニュース

日本 最新ニュース,日本 見出し

A new blog post from Google claims the ad tech industry is a 'healthy marketplace'

The market caps of Telaria , Rubicon Project and The Trade Desk are nothing to sniff at, but are tiny in comparison with Google's $854.1 billion market cap.

But some argue that even if there are a proliferation of players that play in different areas of the ad-tech ecosystem, Google is a huge player in each step of the way. The Trade Desk, for instance, said in response to Google's post that the tech giant's involvement in different parts of digital media make it "hard to be objective."

"At The Trade Desk, we believe an open, competitive market for digital advertising increases effectiveness for advertisers, improves revenue for publishers and funds a broad scope of premium content for all consumers," the company said in an emailed statement. "As with many markets, it's hard to be objective if you operate on both the buy- and the sell-side of digital advertising, and that's key to an open, competitive market.

 

コメントありがとうございます。コメントは審査後に公開されます。

There is only one map in the world......it’s Google map

I guess they also think they are not a monopoly?

このニュースをすぐに読めるように要約しました。ニュースに興味がある場合は、ここで全文を読むことができます。 続きを読む:

 /  🏆 12. in JP

日本 最新ニュース, 日本 見出し

Similar News:他のニュース ソースから収集した、これに似たニュース記事を読むこともできます。

Explainer: Advertising execs point to five ways Google stifles businessU.S. authorities investigating Alphabet Inc's Google for anticompetitive be... Mooiste zou zijn voor Prinsjesdag... Wordt om dat te voorkomen aangestuurd op uitstek omdat de rechter het zolang onder zich houdt? 6 if you count how they totally F'd TulsiGabbard
ソース: Reuters - 🏆 2. / 97 続きを読む »

Explainer: Advertising executives point to five ways Google stifles businessU.S. authorities investigating Alphabet Inc's Google for anticompetitive be... They stole all of my code and ideas to make 'their' most famous Les Paul doodle. Then, for 'their' new logo... they stole my logo design. Now they keep trying to destroy my site in search ranking. How it that for stifling? 80% of Google’s ad revenue and most of its profits come from ads within Google search results, YouTube, Gmail and other internet services the company owns
ソース: Reuters - 🏆 2. / 97 続きを読む »