Advertisers can capitalize on smart speaker adoption with audio ads - Business Insider

  • 📰 BusinessInsider
  • ⏱ Reading Time:
  • 26 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 14%
  • Publisher: 51%

日本 ニュース ニュース

日本 最新ニュース,日本 見出し

With smart speaker use on the rise, advertisers could reap big rewards — if they can overcome barriers to audio ads

simply click here to claim your deal and get access to all exclusive Business Insider PRIME content.

The most common is skills, which can be good ways for a range of advertiser types to provide a utility while promoting themselves, the study found. Skills that provide utility are one of the only ways to reach that audience, since Amazon and Google restrict other forms of smart speaker advertising, found the study, which surveyed more than 11,000 people in 13 countries.One of the biggest concerns people have about smart speakers is that the technology is listening in on their conversations, though.

このニュースをすぐに読めるように要約しました。ニュースに興味がある場合は、ここで全文を読むことができます。 続きを読む:

 /  🏆 729. in JP
 

コメントありがとうございます。コメントは審査後に公開されます。

日本 最新ニュース, 日本 見出し

Similar News:他のニュース ソースから収集した、これに似たニュース記事を読むこともできます。

Google is putting new limits on political ads, restricting advertisers - Business InsiderGoogle will stop advertisers from targeting election ads using public voter records and general political affiliations, the company said Wednesday.
ソース: BusinessInsider - 🏆 729. / 51 続きを読む »

Apple iPhone 11 Smart Battery case launches with new camera button - Business InsiderApple just launched a new battery case for the iPhone 11 and 11 Pro, and it introduces a dedicated camera button for the first time
ソース: BusinessInsider - 🏆 729. / 51 続きを読む »

What first, business, and economy class looks like on Emirates - Business InsiderBusiness Insider's Rachel Hosie takes us through each class on Emirates' double-decker Airbus A380.
ソース: BusinessInsider - 🏆 729. / 51 続きを読む »

Kargo hires first CRO and pitches contextual ad targeting - Business InsiderKargo is working to stay ahead of data privacy laws and changes to Apple's browser that will limit how publishers use ad targeting data.
ソース: BusinessInsider - 🏆 729. / 51 続きを読む »

The ad industry has its own viral salary spreadsheet - Business InsiderAn account director inspired by a media salaries spreadsheet created his own version aimed at helping women and people of color in the ad business.
ソース: BusinessInsider - 🏆 729. / 51 続きを読む »