Americans spend more than $72 billion on pets—here's how dogs and cats became big business

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How much do you spend on your pets? Watch the full video here to see how Americans’ pet obsession has turned into a $72 billion industry:

From tech gadget toys to specialized veterinary care, humans now splurge on dogs and cats the same way they might do on themselves or a child.

It's part of a trend called the 'humanization' of pets. A big driver behind this movement? Millennials. As some delay having children and starting families, more and more end up treating their pets as surrogate children. "The millennial suburban, urbanites essentially have their pets as their quasi children," Guggenheim Securities analyst David Westenberg said. "So as you see people moving to urban environment and people getting married later, essentially you have your dog being the surrogate children."

Watch the video above to learn more about how Americans' love for pets turned into a $72 billion a year industry.

 

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Meanwhile, pull yourself up by your bootstraps mentality is a MAGA theme. Help humans too, please.

Zero. Having a pet is stupid.

Our pets no matter what kind don't get the recognition they should.

My 3 cats might eat more meat than some people in poor places.

What are the “kiddens” mentioned by the ‘talent’?

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Oga o

eu trato os meus,boa comida ,muito carinho,mas SEM FRESCURA...............como eles gostam.........amo

I would love to do everything for animals and my cats. The world doesnt want me to spoil my animals or my kids. Thanks for the reminder of how cruel this evil satanic world is.

Over $100 a month, that old dog is expensive but so adorable he gives it back to us 10x XD

I'm going to spend much less on mine if she does't quit digging holes in my yard.

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