, Plepler was said to be molding a small team of executives in New York to build out the production company. His advisors on the Apple deal include investment advisor Paul Wachter and attorney Lawrence Shire. The talks between Plepler and Apple's worldwide video heads Zack Van Amburg and Jamie Erlicht spanned several months.
The move comes after Plepler left his position as chairman and CEO of HBO last February after a 28-year tenure, amid structural changes to its parent company, WarnerMedia. , which launched in November, has a small but high-profile slate of original programming, including "The Morning Show," starring Jennifer Aniston and Reese Witherspoon.
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