The theatrical window has been shattered, and it’s a pretty good bet that it will never be patched back together. That means that the movie business will never look the same.enabling the studio to release new movies on premium video on-demand within three weeks of their debut has upended the exhibition industry. That substantially shrinks the amount of time during which films can only show on the big screen. The arrival of this moment had been threatened for decades.
It’s only a matter of time before other theater chains feel pressure to sign similar pacts and other studios insist AMC and fellow cinemas allow them to release their films in the home earlier. It’s the kind of precedent-shattering pact that only came about because coronavirus has brought the theater business to its knees, limiting its negotiating power.
Of course, but probably not Disney. Universal has been the most aggressive at trying to trim theatrical windows But nearly every other major studio, with the exception of “the house that Walt built,” has also wanted to be able to release their films on-demand earlier. It’s advantageous for them because movies generate most of their box office ticket sales within the first few weeks of release.
realistically it should be based on performance ~when ticket sales dry up put it online but if a marvel movie runs for a year you better let it run for a year. and unless you want movie theaters to go the way of blockbuster the academy should maintain current Oscar requirements
They should make an out door drive in.