MANILA, 1 August 2020
Through the Safe Stores Movement, Coca-Cola Philippines is committed to empower and support sari-sari stores and carinderias, providing them with online and on-premise safe stores operational information and customized training courses, to build the capabilities of store owners and educate consumers on practicing safety measures in the next normal retail business scenario.
The Safe Stores Movement aims to promote safe retail stores operations under the new normal. Its core component is the implementation of a communications program developed specifically for micro-retailers, following government-mandated guidelines, to educate and guide them on the proper conduct of business, with safety, first and foremost, in mind.
“Safe Store” kit for COVID-19 transmission prevention will also be provided, consisting of a front store plastic cover, and other protective gears. All these efforts were designed so that micro-retailers can have peace of mind while they resume operations during the pandemic. With knowledge gained from these modules, micro-retailers will be more business-savvy and armed with competencies that they can use to keep their store operations going and growing in the new normal.
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