Amazon expands grocery business beyond Whole Foods with first Fresh store in Los Angeles

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The 35,000-square-foot store, which is roughly the size of a Whole Foods, will be stocked with supermarket staples like Nabisco cookies, Coca-Cola drinks and Kellogg's cereal, as well as products from Whole Foods' cheaper private-label brand, 365.

cereal, as well as products from Whole Foods' cheaper private-label brand, 365. Store aisles will also feature Amazon's own brands, including Happy Belly snacks, Cursive wine and a new line of Fresh-branded food products.

Amazon has also incorporated some unique high-tech touches to the Fresh store. The Woodland Hills location will be the testing ground for Amazon's, which allow shoppers to check out without waiting in line. However, the store doesn't feature the vast network of cameras and sensors powering Amazon's Just Walk Out technology, which is used in its cashierless Go convenience and Go Grocery stores.

Kiosks are located throughout the store that are equipped with voice-activated Echo Show smart displays, where shoppers can ask Amazon's Alexa voice assistant for help finding items.The stores are designed to balance the needs of consumers who order online and those who still prefer to shop in person. There's a dedicated section where customers can pick up amazon.com or grocery orders placed online, or return their packages for free.

of already struggling brick-and-mortar retailers. Many retailers have been hobbled in recent months by declining foot traffic, reduced consumer spending and a shift to online shopping, putting some at risk of permanent store closures.

 

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Amazon, the master in eliminating humans in the workplace.

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Interesting.

Amazon wants all the monies!!!

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