Rocket Mortgage BrandVoice: “A Responsibility To Their Communities”: Why Companies Should Focus On Supply Chain Equity

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Supply chain inequity exists nationwide, and structural bias in banks is just one cause Sponsored by RocketMortgage

from Digital Undivided found that they received less than 1% of nearly $425 billion in total tech venture funding raised between 2009 and 2017. Overall, less than 10% of all venture capital deals go to women, people of color and LGBTQ founders,And while many government entities have made commitments to include certified minority suppliers among their vendors, that step doesn't always work to eliminate barriers.

"Corporations have a responsibility to their communities," Johnston says."They pull talent, customers and economic incentive dollars from their cities, so they really owe it to their neighbors to reinvest some of those earnings. And ensuring that buying happens locally doesn't cost a penny more than what they spend today."Rocket Mortgage's annual Detroit Demo Day is just one way the company is aiming to address structural inequities in supply chains.

With her cash infusion, Ellis was able to invest in equipment, expand her team and access a line of credit. Those investments helped her land products on shelves and generate interest from major retailers and even military bases.

 

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